Start, build, or launch your small business

Courtney Hamill | Owner & Creative Director | Honeycomb Studio

Amazon Small Business Academy is a one-stop digital resource center for aspiring and existing entrepreneurs. Whether you’re curious about starting your own business or looking to expand, we’re here to help.

Resources you need, for FREE

Strengthen your skills with our podcast, webinars, live Q&As, workshops, events, and more—all at no cost to you. Want to dive deeper? You’ll also have the opportunity to connect with an engaging community, which includes everyone from like-minded small business owners to our experienced partners.

More resources are on the way! Make sure you’re opted into our newsletter in your profile settings for notifications on new content and upcoming events.

Making an impact for small businesses & customers

We believe that when small businesses thrive, everyone wins. That’s why we started Amazon Small Business Academy (ASBA) in 2019. Since then, we’ve invested resources—and will continue to do so—to help entrepreneurs like you easily find guidance and information, and to make the right connections. Our hope is that we can continue to delight small business shoppers, too! Today, more than half of products sold in Amazon stores come from small and medium-sized businesses.

Keba & Rachel Konte | CEO & Founder, Chief of Brand | Red Bay Coffee

Find out about how Amazon invests in small businesses

Learn More